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Take thinking as a habit 𞓜 live record of knowledge hall

2022-04-19 19:49:12 【Knowledge hall】

( This paper is about 4 month 11 Japan , Han Yan, founder of Zhanlu , Live text )
host : crown prince , Dean of elephant Academy
The guest : Han Yan , Founder of Zhanlu 、 Chairman of the board of directors

Talk to the greatest mind , Coevolution with the smartest people
crown prince : I am the crown prince of impression notes , Also the host of today's live broadcast . It's a great honor to invite a big man today , Teacher Han Yan from Zhanlu , Mr. Han is the founder of Zhanlu culture 、 Chairman of the board of directors . I also saw some viewers in today's comment area saying they like Zhanlu very much . Allow me to take a moment to introduce Zhanlu culture . The mission and vision of Zhanlu culture is the greatest mind of dialogue , Coevolution with smart people . Zhanlu culture publishes many popular books , For example, it is a book that people in the communication and marketing circles must read 《 influence 》. There is also a book that I personally like very much 《 Shoe dog 》, It was the founder of Nike who personally described how the Nike brand first started 、 grow up , And how to have a great impact on the market .
I was very lucky to know Mr. Han Yan a few years ago , I think Mr. Han has three special strengths . The first point , Mr. Han, as the founder of Zhanlu , Created many excellent products . Bring a lot of high-quality content to the public , Really do 「 Co evolution with smart people 」, Let's become better people together ! It shows that Zhanlu is not just a publisher , What they do is more meaningful to let more people accept better content , Transform yourself , This is a very meaningful thing . The second point is , Mr. Han, as a big bull in the publishing industry , Her circle of friends is very strong , Because her work is very close to the source of knowledge , Therefore, the circle of friends gathered the leading thinkers in various fields at home and abroad . The third point , Mr. Han is also a professional marathon runner , Many people may not know this . There is a saying that goes , Mind and body must always be on the road , Mr. Han is both on the road . The above three points are what I think Mr. Han is very great . Teacher Han Yan brought her new book today 《 Make thinking a habit 》, Now let's invite Mr. Han to introduce this new book to you .
Han Yan : Thank you, crown prince . Today is especially rare to pass 「 Hall of knowledge 」 Meet you all , Talk and think together 、 read , And learn from knowledge 、 Topics related to growth . I am the founder of Zhanlu , We and many of the world's greatest minds , That is, cooperation between domestic and foreign experts , Help them spread their ideas to a wider range of readers and users , So that advanced ideas can influence more people . These masters 、 Big guys are the source of ideas , They are always at the boundary of human knowledge . What Zhanlu is doing is to dig 、 Open up these knowledge boundaries , So that everyone can also stand on the shoulders of these masters , Coevolution with the smartest people . Who are the smartest people ? The first is these masters , The second is those of us who follow the master's ideas and constantly update and iterate with them . stay 「 Lifelong learning 」 On the road , We are also the smartest . We founded Zhanlu brand for continuous evolution , Good service, everyone .
Today, the crown prince invited me to know the hall , On the one hand, I want to talk with you about thinking 、 Study 、 Growth, reading and other topics . In addition, I also brought you a gift , That's a new book I recently published 《 Make thinking a habit 》.
( The writing track is Everpen Neo Export build )
From behind the scenes to in front of the screen , I hope 《 Make thinking a habit 》 That's the bottle opener 、 That screwdriver
crown prince : Just now, Mr. Han said that the establishment of Zhanlu has 17 Years. , Then you are engaged in the publishing industry for nearly 30 Years of time . I'd like to ask what makes you decide to change from a content producer to a content producer ( From publisher to author ). Of course, we know that you often do some live sharing 、 speech , But why do you want to publish one this time ?
Han Yan : It is said that a publisher is actually a planter , The role of planter , It used to be understood as someone who made wedding clothes for others . I used to work for Simon, the world's largest publishing company & Schuster ( SIMON & SCHUSTER ) Work . its logo Is a planter , It's a circle drawn by Miller . At that time, Simon & Schuster's boss 、 The old editor told us , We are people who make wedding clothes for others 、 Someone who wants to serve the author . We are the one who can help the author hatch his ideas , Then pass it on to the reader , So we always think we are such a role . An author once said that : You feel good eating this egg , Why do you have to know this old hen ? As an author, I have said so , As a publisher, you are more invisible behind the author . Sometimes old hens don't want to play , The publishers serve the old hen , We're even more embarrassed to play .
Frankly speaking , I am engaged in publishing 30 Years. , In front of 20 I've really thought so for years . But this is close 5 、 6 Since then , The domestic content service industry is booming , There is also this trend in the world , It makes me think , The role of us publishers may need to change . Because now the way we learn content has changed , That's why there's a short video 、 The rise of we media and so on . let me put it another way , That is, content producers, no matter how they use it , The purpose is to be as close to the user as possible , It's best to remind users of a content brand , It can be associated with a certain ip . For example, there are many in the content service industry ip , Like Mr. Fandeng 、 Mr. Luo Zhenyu, etc , Or get a platform like this .
One thing is very well said , Users will not use after buying a mobile phone , Then whose problem is this ? It must be the problem of the people who sell mobile phones . similarly , Bought a Book , Readers say they don't understand , Most people may say that their reading level is too poor 、 The level of knowledge is not good , Instead, no one blames the publisher , But should it actually be ? We also reflected on , Think maybe it shouldn't be like this . In fact, it should be like this , Let everyone have more ways and channels to contact these good ideas , That is to be inspired by this , I reconsidered my role as a knowledge disseminator , As a knowledge disseminator, we not only need to dig good ideas 、 Show it better , It is more necessary to transform these contents from the author's perspective into 「 User perspective 」. 30 Years of publishing career , I have also been observing in this industry 、 reflection , Think about how to better help users , That is, these lifelong learners . So I especially want to use some of the tools I learned 、 Method 、 Inspiration and other ideas are summarized and passed on to everyone , I am here 《 Make thinking a habit 》 The preface begins with , If we want to open red wine , You have to have a bottle opener ; Want to install furniture , You have to have a screwdriver . I just hope this book can become this bottle opener or screwdriver , Can help everyone have a better ability to improve themselves 、 Understand and accept good ideas .
In addition, you also mentioned that I have been running marathons all these years , I am one of the winners of the World Marathon Grand Slam , This is about... In China 300 More than one person , There are about one or two thousand people in the world . During the Marathon , Personally, what I gain most is a marathon spirit , I put this marathon spirit into my life and career , This is what I want to pass on to you by writing this book . Why do you say that ? When running a marathon , The length of a full horse is 42.195 km , That is to say 40 Kilometers plus 2.195 km . So when you run, you need to have a strategy , During the Marathon , In fact, it has to be divided into at least four sections , That is, each section is ten kilometers . The strategy in the first paragraph is not to run fast , Otherwise, exhaustion will not last ; The second ten kilometers need to pay attention to water replenishment , Because the body loses a lot of water , It won't hold up in the back ; The third ten kilometers is to replenish energy , Eat energy capsules or bananas 、 Sports drinks are OK , In short, let this energy help you replenish your strength ; The secret of the fourth ten kilometers is to keep running instead of walking , Even if you run slowly, you have to run . If you don't run, start walking , You probably won't finish the marathon . Marathons have time limits , Generally speaking, if you can strictly follow this strategy in these four ten kilometers , We may be able to ensure that we don't withdraw from the game , Finish the game well .
So it's also true in the workplace or in life , Our life and career are like running a marathon , Different strategies are also needed in this process 、 It also needs to replenish water and all kinds of energy , So what are these things , Is that I hope to pass 《 Make thinking a habit 》 This book gives you the answers , Help you to plan your life and career well .

Why do it 「 Make thinking a habit 」 Such a difficult thing
       crown prince : I especially want to ask you about the theme of this book , Why? 「 Make thinking a habit 」? In this era, everyone is very busy , In fact, there is no time to think , And it's hard to think about it , Now consider thinking as a habit , Why? 「 Make thinking a habit 」 This kind of difficult thing is the subject of this book ? Besides, how do we want to do ? I especially want to ask Mr. Han about this .   
      Han Yan : This is a particularly good question , Many people will also ask if you like to make trouble for everyone in Zhanlu , Get us something really hard , It's hard to think 、 Habits are also difficult , You also put these two difficult things together . That's true , Why do I think we should advocate 「 Make thinking a habit 」, Because my colleague asked me why you wrote this book , Or what is the core spirit of this book ? I said, 「 Make thinking a habit 」. Let's talk about , Yes , That's what you do every day . So we finally put this sentence out as a spirit to inspire everyone ! In my life 、 Start a business , And in the process of developing Zhanlu brand , Contact with a lot of people , Successful people 、 There are people on the road to entrepreneurship , There are also people who are always unhappy . In the process , You compare the differences between them , You will find those who often think 、 People who are good at thinking are more likely to succeed , It's easier to find many ways for yourself . Many big thinkers are talking about it , Like Daniel, the Nobel Laureate in economics, which we published last year · Kahneman's new book 《 noise 》, Everyone knows that he is 《 reflection , Fast and slow 》 The author of , He told you that we have two decision-making systems in mind , System one and system two , One is to think quickly , One is slow thinking . He was in 《 noise 》 It also mentioned that when people make decisions , Because the human brain is defective , So it's especially easy to fall into a trap , The environment also produces 「 noise 」, such 「 noise 」 People are imperceptible , But it affects us all the time . Kahneman has a very good metaphor , The noise is especially like the leakage of the basement , I usually can't see or feel upset , But it will eventually lead to some big mistakes , Then the situation will get out of hand . Also include 「 deviation 」 It is also a very important factor that affects our correct decision-making . The existence of these factors requires us to think against , We can't start our system for everything , Because system one is without thinking , Is to use the shortcut of thinking to make decisions .
        You just mentioned 《 influence 》 ——《 influence 》 These psychological mechanisms mentioned in it , It's all because we love taking shortcuts 、 Love to follow the crowd , That's why the six weapons of influence have a place and possibility to play , The six weapons of influence are aimed at people who love taking shortcuts . There are many principles in the book , For example, the principle of perceptual contrast and so on , In this case , If you take shortcuts in everything , Then you won't make a very good decision , So you must make yourself think , When you come across some so-called difficult work . I often give you an example , The example of scientist Flynn , He said , Now why do we think things are getting harder and harder , We paid 100% Efforts , Maybe I'll have 100% The return of , Now I pay 200% Efforts , Maybe I get 50% The results , What's the reason ?—— Because in addition to the increasingly complex and uncertain world , In fact, there are fewer and fewer friendly jobs , There are more and more difficult jobs .
       Friendly jobs are those with rules to follow , According to the rule of thumb, you can do a good job , There's nothing wrong with that . However , Some new jobs encounter situations that we haven't encountered before , It's all new , So there's nothing SOP You can follow , Old comrades have no experience to teach you . In this case , There are more difficult jobs , You ask why it didn't work ? In this case , If you still take a shortcut, it won't work , The rule of thumb has failed . In the face of such a difficult job , You need to think more . I said so much about it , If you can't convince everyone to think , Then I think there is no solution to this situation . But when you realize I'm going to think , You'll have another problem , It's just that I don't think very well , Or I don't know how to think , What to do at this time ?
        We all know that if you want to do something well , Then you have to practice . A lot of people say 1 The theory of ten thousand hours of genius is wrong , do 1 Ten thousand hours may not succeed , Why do things turn out like this? ? This is precisely because you didn't see it well 1 The discoverer of the ten thousand hour genius theory 、 The proposer —— The psychologist's book . 1 There is a very important point in the ten thousand hour genius theory , Not just for you to practice 1 Ten thousand hours , But every hour you practice , Better than the last hour , If you don't practice better in an hour , That's not gonna work ! How can you improve ? You have to figure it out for yourself 、 replay , You have to think deeply about it . then , You need to keep doing , Finally, turn it into a habit .
       In the process , Is to think as a habit . You just said , Thinking and getting used to these two things are hard to connect , How to connect , Is there a good way ? I have a good idea , Is reading . Because if you want to think , But you can't think out of thin air . If my head is empty , How do I think ? You have to have some clues and material , Where to find material ? Reading is the cheapest 、 Most succinct 、 Richest 、 The most useful , The best thing to do is to give you a way to think about the material . When you want to solve a problem , be prone to , You just follow your plan . such as , You want to finish a marathon , You can search for some classic books ?—— Marathon classic . If you want to write , I want to write my first book , You search , You will find a lot of books about writing , Teach you to write . If you want to be a data analyst , There are also many books that teach you how to be a good data analyst , From ideas to relevant ability modules , There are !
       In the process , You read , You can find those big guys you can't touch in your life , As your mentor group , How easy it is ! therefore , I told you , Including what I'm doing 、 My colleagues are practicing —— The best way to make thinking a habit is to keep reading , Extensive reading 、 Cross border and cross domain reading .
Anyone can do it 「 Make thinking a habit 」
       crown prince : You just mentioned that reading is the best way —— To accomplish the more difficult thing of making thinking a habit . My third question is , Do you think thinking as a habit is suitable for everyone ?
       Han Yan : I think it's a way for everyone . Actually , There is no difference between thinking and thinking . In your existing thinking ability 、 Reading ability 、 Based on the level of knowledge , As long as you are a normal person, you can start thinking , From childhood friends to older people , You don't need anything else , As long as you have a normal brain , You are unlikely to encounter any obstacles , The only obstacle may be the heart barrier . Actually , The key is that you don't want to think about it yourself . Let me give you an example , Take our aunt for example . Our family has an aunt , My aunt was in our house when the child was very young , She has been at home for more than ten years , Like family . In the course of our communication , I'm very careful , We invited our aunt to , I don't want to use her living habits to transform our living habits , But I hope she can integrate into our living habits , Because this is to facilitate our joint education of children . Children don't understand , He will learn from whoever he follows , But I don't know whether this habit is good or bad . In the process , We have a lot of communication with our aunt . therefore , Finally, my aunt will tell me until now , Everything you say is to use your mind at most , Draw inferences from one instance . Our aunt went to work before she graduated from primary school , But in the course of our relationship over the years , I told her to think as a habit , She also learned a lot .
       What had the greatest impact on her , For example, she learned classified thinking , Before, in her living habits , All kinds of things at home are rarely classified and put back , So it's hard to find things . There are some things , Because it's not classified , It's not easy to save and store . We keep helping her think , Through anything to understand what is called classification , How to classify books , How to classify clothes , How to classify food , How to classify daily necessities …… I think I shaped her thinking , Now she sees everything and wants to think about how to classify it , I think she has benefited a lot , She will also bring this habit back to her family , Educate your children , She will use some similar thinking . I think , Anyone , Whatever the background 、 What is the starting point of knowledge level , It's appropriate to think as a habit , It will benefit you, too .
Break yourself , To reconstruct yourself
       crown prince : Everyone can improve themselves by thinking as a habit , To change yourself . Now I want to ask you a question , I found a particularly interesting point in the process of reading , You said everyone should break themselves first , To reconstruct yourself . The first step to breaking yourself is to face meta ignorance . How do you understand yuan ignorance ? Because what I used to hear is metacognition . Then is , How should we understand your original ignorance ?
       Han Yan : What does yuan ignorance mean ? To put it bluntly, Yuan ignorance just doesn't know that he doesn't know . Because no matter everyone , Any one of us in the studio now , Every family and friend around us , No matter how knowledgeable he is , In fact, there are things you don't know you don't know , Therefore, this meta ignorance is deeply branded on each of us . in other words , When you want to improve , The first thing you need is to find me. I don't know what I don't know . This is a very difficult thing , however , First of all, you have to admit that I must be ignorant , There must be something I don't know , And I don't know, I don't know .—— Then you said that this has become an unsolvable problem ? I don't know, I don't know , How can I know this ? In this case , If you want to go 、 Want to improve , You have chosen a direction 、 You want to solve some problems in front of you , Someone has already told us the way , In fact, success is not your own invention , success 90% It's up to you to find people who do well , Then use these people to find the solution that has been successful .—— 90% Is to imitate , 10% Is to improve on the basis of imitation 、 Optimize 、 progress . In fact, every time you move forward, it's this 90% Add 10% . That way , In fact, we can relax , Maybe what you thought was just the opposite , 10% I was inspired , 90% I have to do it myself . Too many masters have told us , We humans have a group called “ Mirror neurons ” Nerve cells , It brings us some embodied cognition , There is a book in Zhanlu called 《 Mysterious mirror neurons 》 speak of , In fact, mirror neurons imitate , Human beings have evolved to this day step by step by imitation . So in the process , We must do some imitation first , And a lot of imitation , Then every time based on the good plan you see , Go further 10% , Bit by bit, we will achieve exponential growth .
use 「 Growth framework 」 break 「 Ignorance in Yuan Dynasty 」
        crown prince : Your book mentions a growth framework , I think it solves my confusion of not knowing where to start to break meta ignorance . In this growth framework, you have selected five abilities , Build learning ability separately , Planning power , Decision-making power 、 Creativity 、 Habitual force , Why do you choose these five abilities to break meta ignorance ?
        Han Yan : I think you understand very well . In our lives , You can find all kinds of frames , You can also find all kinds of forces . however , The so-called five forces I chose in this book , Is to help everyone break your state of not knowing what you don't know , Build a growth framework for yourself . In fact, the growth framework is not unique and absolute , But always start with a framework . otherwise , When you want to do something , You will encounter the state you just mentioned , Where do I start , There seem to be roads in all directions , Which way should I go ?
       therefore , I want to say to you , You don't have to choose what Mr. Han said , But as long as I'm here today to talk to you , Do you think what Mr. Han said about the state of Yuan ignorance is really right , You need to find the right framework for yourself . If my growth framework is not suitable for you , It doesn't matter , You can also go to other teachers to find , See which growth and learning framework is right for you , In short, you need to have a framework first , It's the best coordinate for you to start . then , You're in the process of building this framework , I didn't know you'd seen Scott · Page's book ? Zhanlu published his 《 Diversity dividend 》 and 《 Model thinking 》 These two books , He was in 《 Diversity dividend 》 In talking about , When we all do anything , First, choose a perspective for yourself . The perspective is a bit like what we said. What method should I use to do something , Let me give you an example , If we come to a forest , If you want people not to get lost in the forest , Then I have to draw you a map , If I want to tell you the history of the forest , Then I should tell you about the timeline of forest development . If I want to tell you the story of me and the forest , Then I'm afraid I have to write you an article . This is a perspective , On the basis of this perspective ? actually , If you want to get this done , I'll give you a map , Then draw the map , Now I need to have a framework and interpretation method , I'm drawing you a brief picture , Or prepare a three-dimensional picture for you ? Or how , All in all , Let you understand what this map is about , You can rely on the map and don't get lost in the forest . however , You have to have one ! therefore , I've built something you have to have for you , This is the growth framework .
        Why did I choose these five ? I especially want to explain to you . First, learning ability , I don't think everyone will disagree . Because it's a way to continuously bring some fuel to your growth . For life , Why do we say we should be lifelong learners , This is a capability that we must have for continuous evolution iteration , You have to have this kind of thinking 、 Ideas and values , Because you don't have fuel to constantly replenish , There is no way to grow . The next? , It's planning power , Planning power is actually like what I just said , Make your path to a goal very clear , Don't walk around , Then there is decision-making power , In fact, this decision-making power is very related to self-efficacy , Many people think he lacks one “ Barabbasi's law of success ” Mentioned in   “Q Phonon ”, He called it “ Q Phonon ”, In fact, it has a lot to do with this decision-making power , There are some people who have good ideas , however , He doesn't know how to execute , then , Some people are particularly executive , however , He just suffers from not having a good idea .“ Q Phonon ” What kind of person is a strong person ? Is that he has both good ideas , There are also ways to achieve it , Such people are the best . therefore , I put my decision-making power in here , Is that you know how to learn , Understand planning , however , You have to have a decision-making power to help you connect your innovation and creativity , therefore , It's a key to your success . that , Next is innovation , That's what I just said , He should have good innovation and creativity , At the same time, they should have good executive ability .
      however , Someone said , success , Actually , It's not a big event at a time , If we do it well, we will succeed , We say a person's success , In fact, it is the collection of a series of things done in life , It's you who did one thing , This is not a success , You may all fail next , So you are a series of successes , How can you guarantee a series of success ? You have to have habits , Is that you have to turn success into a habit . that , How can I turn success into a habit ? That's what we just talked about , Think clearly , Able to learn , Be able to plan , Be able to make decisions , Be able to innovate , Only in this way can we achieve the most lasting endurance , Let success reappear again and again , therefore , That's why I think the growth framework should be like this .
Give Way 「 link 」 Be the amplifier of your career
       crown prince : Mr. Han just talked about the growth framework , Including learning ability , Planning power , Decision-making power , Innovation and habit . After listening , I think my efforts have a direction . I'll ask Mr. Han again , Including users of impression Hall , And users of impression notes , In fact, many people have also gradually changed from a junior workplace person to a workplace Manager , Like you as the founder of Zhanlu 17 The founder of , Make Zhanlu, a domestic reading brand, such an excellent position , There are so many excellent works , Could you tell me something about 《 Make thinking a habit 》 In this book , From a workplace perspective , What value can it provide to employees at all levels of the company , How to empower employees ? I'd like to hear you explain some 《 Make thinking a habit 》 The method in .
          Han Yan : stay 《 Make thinking a habit 》 The third part of this book , I also wrote about this . that , If everyone can do it “ Make thinking a habit ”, We have become very effective lifelong learners , You can also realize your continuous evolution . however , How can I make my ability play a greater role in my workplace , Let this organization also benefit , So that I can become an indispensable talent in the organization , We have a book called 《 Excellent enough to be ignored 》. that , How to do that ? That is, you must learn to constantly become a big node inside and outside the organization , Become a charismatic linker , Learn to link with others . If you can't link everyone , actually , If you can't link more people , Your success will be limited .
       In this world , A lot of animals , It all occupies one niche . such as , Some animals have very good eyesight , Like an eagle , Some animals have a good sense of smell , Dogs are born like this . Then we have a problem , What is the person's niche ? Born as a baby , Nothing , It looks like we have no niche . Recently, Zhanlu will soon launch a book written by a famous evolutionary biologist , Let's name it... For the time being 《 21 Century evolution 》. He said it very well in this book , He said , What is our human niche , Our human niche is actually constantly adapting to all kinds of changes in the world , then , The ability to develop new abilities , This is our human niche , however , Our human niche has a characteristic , It can't be done by an individual , Otherwise, you can't constantly generate new abilities according to the changes of the world , To solve the challenges we face . He said , From ancient times , We humans all cooperate by connecting others , complete , Make a puzzle of abilities , We did it . such as , His hands-on ability is particularly strong , He can make a lot of things , Whether it's carpentry , Or something mechanical . There are others , He is especially good at calculation , It's very good to count things . others , He is good at healing , He knows all kinds of herbs .
       We are in a group , In a tribe , It must be everyone together , We can survive , This tribe can make great progress , Slowly, , We may have race , nation , Country , Up to now, the society is the same . What are you looking for when you start a business , Starting a business is actually how many people you find , Everyone's ability puzzle together , Ensure that you have the ability required for the career you want to do , therefore , This is our human niche , We can cooperate , Keep putting our abilities together , Then deal with some problems brought by the changing world . If you can understand that our human niche is like this , You can constantly link people inside and outside the organization . When there is anything or a problem that needs to be solved , When any task needs to be completed , You can build , You can connect a team like amibus . If you can always find the right group of people for every problem you face , You as this kind of hyperlink , Charismatic linker , Then you are the person who contributes most to the organization , You also put all capable people , People who keep learning , People who keep thinking as a habit link them up , This will be the amplifier in your workplace .
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      crown prince : It's really wonderful , We learned a lot from Mr. Han , for example ,《 Make thinking a habit 》 Some knowledge points and thinking framework in , Why did this book come out , What will this book bring us . 423 World reading day , What message does Mr. Han have for you ?
       Han Yan : 423 , Zhanlu and impression notes organized a survey of workers' reading reports . This is what we have been doing for several years , I also hope that through today's live broadcast , Please come and participate in this matter , We 423 On that day , I will also unite with media people and knowledge masters , Let's publish the results of this workplace reading report . This report will let you know , What habits do people in the workplace have in reading , What aspects can be improved , I think , There should be more people involved , This workplace survey report will be more valuable , Will more truly reflect some of your current reading habits and reading status , therefore , I especially want to invite people to listen to the live broadcast today , Let's all come to , It should be on the WeChat official account of impression notes and Zhan Lu culture. , You can find this activity , I hope you will actively fill in this questionnaire , When we announce the results , In fact, there is your factor in it , 4 month 23 On the th, in my studio ( Wechat video Number : Zhanlu, Han Yan ), You can listen to me share the final results , Better understand what kind of knowledge needs people in the workplace now have , What kind of mental state .
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To become a 「 Lifelong learner 」
       crown prince : Thank you very much for Mr. Han's live broadcast today , The last few minutes , I chose a question in the user group , They especially want to know Mr. Han's reading method . The reading methods of ordinary people and professionals may be very different , You want to know something , How do you read as a professional ? Can you use your reading method for reference ?
       Han Yan : I especially like to answer this topic , Because I especially hope that everyone can become a reading enthusiast , Because it's actually the cheapest , Most convenient , The most effective way to learn and advance , It's also the best way to inspire you to think . Because of my work , I am really exposed to all kinds of content all day long , You're like many authors , Sometimes they just tell you , I may come up with a book on something the next year , He just said , I don't even have a title , I have a direction , Are you out or not out ? Then we have to have a lot of discussion , And sometimes , The author first wrote one or several sample chapters , Wrote several chapters , Write some structure of your whole book , Then you also need to see , What we actually see most is this draft perhaps manuscript . These things are a bit like the prototype we say , But he gave a manuscript he wrote , Then we must hurry to read , So I actually read a lot every day , In the past six months, my colleagues have helped me count , I've probably read these sample manuscripts and sample books 800 Multiple copies , then , In the process , I've probably selected 50 or 60 kinds from them . Now Zhanlu may be able to produce 160 Kind of books , So we have to do such work all year round , In the process , My method is intensive reading and extensive reading , Or read through , It's a combination of two .
      If you are a knowledge reader , You don't read just for entertainment , You actually want to upgrade your knowledge dimension , Then you must start from the problem around you . You want a better upbringing ? You want to have more effective learning methods ? You have to develop your brain , Or do you want to do better project management in your work , Redo better or data analysis better ? It must be finding a direction , Then cut in . In the process , My advice is , First you have to search a list of books , You can recommend from current experts , perhaps , It's recommended by professionals around you , You can search a lot . Even this Amazon , Or Dangdang , Or Jingdong , Douban and many other places , All in all , You can search out a list of books for yourself , Of course, you go to Zhanlu to read app , I also welcome , There are books and lessons in it . In the process , You have formed a pool of choices for yourself . When you get these things , It's actually going to see his author , Look at the catalogue of his books , The preface to the book , You even have to look at some reviews that other people have read . Of course , You can actually read through Zhanlu app Book list class , Because those experts string up more than a dozen or dozens of books to tell you from his perspective , You get a more complete perspective , Then select several of them .
      Let me also tell you why Zhanlu has intensive reading classes , Intensive reading class is an expert in a field who takes you chapter by chapter . Sometimes you don't start with chapter one , It will have a structure to supplement a lot of knowledge related to this book , But the author didn't write about it , It will also supplement the professional knowledge of many leaders themselves 、 Insights and examples . I think this is a good way .
      It's also easy to read a book by yourself , You read a book carefully , You have to highlight , And intensive reading , It's not read-only . I have a habit , It's a good book , such as , Drucker's books were made before I founded Zhanlu , In fact, I read Drucker's book as well , Every time I read, I take a different color pen , I have one at home 500 Colored pens , I choose a color every time , This color is, for example 1 month 22 I started reading on the th , I may use green this time , Some time passed , I could be 5 month 23 Number read , Maybe I'll change a brown pen , Write some experience notes next to . I suggest you read it a few more times , In addition, the most important thing is to export . If I finish reading , It's best to tell it to others or write it down .
       crown prince : That's actually intensive reading , Then mark with a pen , Keep learning and outputting . Thank you very much, Mr. Han, and everyone who participated in the live broadcast tonight .
       Han Yan : Welcome to the WeChat official account of Zhan Lu reading and Zhan Lu culture. , We can read in Zhanlu app Keep seeing each other .
       crown prince : Thank you. , Good night, , See you next time .

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